Mobile Marketing

The mobile revolution is now. Are you ready? From campaign strategy to execution, better mobile marketing starts here.

OMI mobile marketing classes teach you how to drive success through areas of mobile responsive design, mobile apps, SMS, QR Codes and more. OMI provides classes for all levels of professionals from the mobile and digital marketing novice to the expert. These mobile marketing eLearning courses answer the big questions you have on mobile and are a great way to stay on top of all the mobile trends with Twitter, Facebook, WeChat, Weibo, WhatsApp, Instagram and more. 

 
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  • Mobile Marketing
    Today, more and more consumers are using mobile devices to find what they need, to assess their options, to make decisions and to ultimately make...
    31 min  •  Basic  •  How To
    5
  • Mobile Marketing
    Digital leaders from Google to national newspapers have seized on Responsive Design as an approach to make adaptive, future friendly web experiences. Your turn! If...
    30 min  •  Intermediate  •  Strategy & Planning
    5
  • Social Media Marketing, Mobile Marketing, BtoB Digital
    Many people understand that social media and mobile marketing are two of the most powerful tools in the current marketing landscape, but what they don't...
    36 min  •  Intermediate  •  How To
    5
  • Mobile Marketing
    Smartphones and tablets can’t be considered the “future” of digital marketing any longer because they’re already popular in the present, and getting more popular every...
    30 min  •  Basic  •  Strategy & Planning
    5
  • Social Media Marketing, Mobile Marketing
    Mobile social media marketing classes help successful mobile marketers use an integrated approach to SoLoMo (Social-Local-Mobile) marketing in order to provide a seamless online user...
    58 min  •  Intermediate  •  How To
    4.5
  • Mobile Marketing
    With well over half of all marketing email opened on a smart phone or tablet, planning and designing email for mobile visibility, ease-of-use and response...
    37 min  •  Intermediate  •  Optimization
    4.5
  • Mobile Marketing
    Learn how to build successful barcode campaigns that will engage users and reach a wide range of demographics. Connect with the millions of users who...
    29 min  •  Basic  •  How To
    4.5
  • Mobile Marketing
    Mobile applications are driving innovation for the mobile marketing space. It is now critical for digital marketers to understand how mobile applications can dominate over...
    min  •  Basic  •  Essentials
    4
  • Mobile Marketing, New Releases
    Marketers to need recognize and embrace that mobile devices are quickly becoming one of the most important screens individuals engage on a daily basis. People...
    35 min  •  Intermediate  •  Strategy & Planning
    4
  • Mobile Marketing
    More than 90% of all US adults have mobile phone in arms reach 24x7 Considering the staggering numbers of people checking news via a mobile...
    28 min  •  Basic  •  How To
    4
  • Social Media Marketing, Mobile Marketing, Email Marketing
    If there’s one thing that can make or break the success of your business, it’s when, where, and how you communicate with customers. With social...
    47 min  •  Intermediate  •  Strategy & Planning
    4
  • Mobile Marketing
    Join digital strategist and business professor, Dave Wieneke, for an intense 50 minute look at the state of mobile marketing, and what marketers must know...
    50 min  •  Basic  •  Optimization
    4
  • Mobile Marketing, Search Engine Marketing, BtoB Digital
    Mobile marketing spending has increased 80% in the last year alone. By 2017, its slated to be 50% of overall search marketing spending. With the...
    26 min  •  Intermediate  •  Strategy & Planning
    4
  • Mobile Marketing, Search Engine Marketing, Digital Advertising & Affiliates
    You’ve decided to dedicate PPC resources to mobile. So what do you need to do to optimize your strategy and tactics? Find out in this...
    30 min  •  Basic  •  Essentials
    4
  • Mobile Marketing, New Releases
    In order to develop your mobile strategy, it is critical to decide whether your brand will opt for a mobile responsive design site or a...
    12 min  •  Basic  •  Essentials
    4
  • Social Media Marketing, Mobile Marketing, Marketing Automation, Search Engine Marketing, Integrated & Digital Marketing
    For many brands, key elements of a digital marketing strategy include the creation, deployment, integration, and ultimately, measurement of paid or free media. In...
    46 min  •  Basic  •  Essentials
    3.5
  • Social Media Marketing, Mobile Marketing
    This social and mobile marketing class can help social media marketers improve their brand visibility by explaining the tenants of findability via Facebook, YouTube, search...
    37 min  •  Basic  •  Essentials
    3.5
  • Mobile Marketing
    This class covers the basics on the ever-changing world of mobile marketing, including industry statistics and best practices.
    16 min  •  Basic  •  Essentials
    3.5

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My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.   

Anna Lucia Novak

Small Business Marketing Consultant