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d
Rating
3.5
Level
Intermediate
Type
Optimization
Duration
36 min
Topic
Social Media Marketing

10 Essential Elements of a Mature Social Media Marketing Strategy

Create a social strategy that ignites your business.

This social media marketing class provides marketers with a framework to develop, refine, and improve their bottom line through effective social media strategies and planning. A concerted, well-thought-out social media strategy drives brand engagement and allows businesses to measure ROI across all social channels. The elements of a mature social media strategy may include optimizing for specific social platforms and aligning your social content with your brand. This social media marketing class, 10 Essential Elements of a Mature Social Media Marketing Strategy, instructed by Kent Lewis, helps businesses continue engage customers beyond initial contact and develop their long term social media strategy.

You Will Learn

  • Make quick improvements to your campaigns that deliver significant returns
  • Generate leads from Facebook, Twitter, and LinkedIn
  • Tie Tweets back to sales
  • Improve your messaging, updates, frequency and more
  • Generate more likes, comments, followers and business

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OMI training not only helped our New Social Media team accelerate our corporate wide initiative to standardize social practices; it also enabled us to create new winning digital marketing strategies. The training was a really great turning point for us.

LaSandra Brill

Senior Manager of Global Social Media
Cisco