Social Media Marketing » How to Find & Engage Brand Influencers
How to Find & Engage Brand Influencers
You will learn...
- How to tie comapny goals to influencer objectives
- How to determine who is and could be an influencer for your brand
- The easiest ways to engage your brand influencers
- How to engage influencers without breaking budget
Increase brand awareness in your community.
In this class, discover how to locate and engage brand influencers. You'll see which tools and platforms to use, practical examples from the social front lines, and tips for applying these lessons to your own business.
Managing Partner, NordicClick Interactive
Adam is a seasoned online marketing executive who has a passion for helping clients use online channels to grow their business. As a practical marketer, his ability to get at the heart of the core business issues, establish measurable goals, and map the appropriate online tactics to further those objectives has served his clients well.
Having been in Internet Marketing since 1998, Adam has worked with startups to Fortune 500 clients. He has spoken previously at PubCon, MDMA, SEMPO, and OMS. He is also an instructor at the Online Marketing institute and is currently Managing Partner of NordicClick Interactive, based in Minneapolis.
|Introduction and Agenda||2:21|
|Types of Influencers to Reach||2:18|
|Tools to Reach Influencers||4:52|
|Who Influences the Influencers||5:22|
|Embracing and Engaging Influencers||4:55|
|Tools to Measure Your Influence||6:27|
|Engaging Critical Influencers||2:54|
|Finding Your Angle and Adding Value||0:48|
|Paying to Target||:43|
|Leveraging Current Databases||1:52|
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