Social Media Marketing » Increasing ROI with Facebook: 8 Business Cases
Increasing ROI with Facebook: 8 Business Cases
You will learn...
- See examples of OpenGraph metatags implementation
- How to use Google Analytics to measure your traffic increases
- 8 businesses that have used OpenGraph differently and the increased ROI that they saw
- Industries covered include retail, news, tech, hospitality, and more
Planning to use OpenGraph and not sure how to implement it in a way that best suits your business? See eight examples from a variety of industries that will help you get started and motivate you!
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Founder & CEO, AgoraPulse
Emeric is the co-founder of AgoraPulse (www.agorapulse.com), a European based Facebook Marketing Technology launched in 2011. AgoraPulse is currently being used by more than 4,000 Facebook Pages across 27 countries and is expanding internationally through strategic local partners. He is one of the European pioneers in the field of Social Media Marketing. The first company he co-founded in 2000 was a technology allowing brands to create their own white label social network, this was 4 years before Ning or Facebook. He has advised French and international brands such as Virgin Megastores, FIA and Microsoft. He is a member of the Board of the Social Media Club in Paris, France and is a regular speaker at European conferences such as iStrategy, Digital Paris and eMarketing. |
| Title | Duration | |
|---|---|---|
| Introduction | 1:02 | |
| Case Study 1: Dailymotion | 2:47 | |
| Case Study 2: Radio Monte Carlo | 1:52 | |
| Case Study 3: Fab.com | 1:57 | |
| Case Study 4: EventBrite | 2:48 | |
| Case Study 5: Marmara | 8:59 | |
| Case Study 6: MV Agusta | 4:50 | |
| Case Study 7: AgoraPulse | 4:49 | |
| Case Study 8: Fondation Abbe Pierra | 8:16 | |
| Identify Potential Ambassadors & Donors | 2:34 |
Class Information
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