Agency Digital Strategy and Planning Certification

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Overview

We are on the cusp of a truly transformational period in the marketing services industry. Digital services will be ingrained into the DNA of every agency, and blended with traditional methods to execute integrated campaigns. The Digital Strategy and Planning Agency Certification Program is designed to help you capitalize on these opportunities.

You will learn how to:

  • Strategically approach digital through a simple execution framework for the agency
  • Successfully relay the value of digital to agency clients
  • Package and price agency digital marketing services
  • Plan, execute and evolve integrated agency marketing campaigns
  • Track and measure results from agency digital strategies
  • Solidify ongoing agency client relationships.

 

FAQ

The Online Marketing Institute has been involved in online education for over 10 years. To address the topic of accreditation, since there is no accrediting body, OMI has gained accreditation from the States of California and Colorado and has been endorsed (and used by) major non-profit associations within the industry including: The Internet Advertising Bureau (IAB), Direct Marketing Association (DMA), Email Experience Council (EEC), Local Business Marketing Association(s), Word of Mouth Marketing Association (WOMMA) and more.

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