Agency Digital Strategy and Planning Certification
We are on the cusp of a truly transformational period in the marketing services industry. Digital services will be ingrained into the DNA of every agency, and blended with traditional methods to execute integrated campaigns. The Digital Strategy and Planning Agency Certification Program is designed to help you capitalize on these opportunities.
You will learn how to:
- Strategically approach digital through a simple execution framework for the agency
- Successfully relay the value of digital to agency clients
- Package and price agency digital marketing services
- Plan, execute and evolve integrated agency marketing campaigns
- Track and measure results from agency digital strategies
- Solidify ongoing agency client relationships.
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