How to Create Personalized Web Experiences That Increase Engagement
With increasing online competition and growing complexity from a myriad of devices, you need to continually increase the effectiveness of your website. By taking advantage of content targeting, personas and other approaches you can create and manage a highly personalized web experience. This will help you deliver the right content to the right person at the right time, and keep visitors coming back for more.
What You'll Learn:
- Why personalization, personas and targeting matter more than ever
- 9 ways you can target anonymous and known visitors
- Why connecting your CRM and marketing automation systems to your website helps you target content
- 4 ways to optimize digital experiences across desktops and mobile devices.
Digital Marketing Success Begins Here
Learn the tips, hacks, and best practices to nurture and grow your businessStart my free trial