Social Collaboration: Turning Loyalty Into Demand

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Class Overview:

This short tutorial will give you a brief run-through on how to turn customer loyalty into demand. Your customers are your best sales people, and are key to driving more demand for your services. In this class, you will learn how to not only use your existing community to engage customers, but also how to use your current customers to attract and educate prospective customers on your brand.

What You'll Learn:

  • Why you need to connect your community to your CRM and marketing automation system
  • Which campaigns you should run to attract people to your community
  • How to measure success after adopting these practices.