There is a lot of confusion when it comes to the real value of social media – and brands are making the same strategic mistakes across multiple industries. In this introductory module to social media marketing, you will learn what is (and what isn’t) social media marketing and how to describe its real value. In addition, by starting to look at the five most common social media marketing mistakes, we will set a framework for what types of thinking to avoid on the path to using social media marketing effectively.

About this Class


Minutes of education


Video Lessons


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Rohit Bhargava's picture

Rohit Bhargava

CEO & Founder

Effective social media marketing strategies are provided by instructor Rohit Bhargava at the Online Marketing Institute (OMI). Rohit leads the Influential Marketing Group and is an independent marketing expert focused on helping to bring more humanity back to business. For the past decade before starting his ow more.

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