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How to Set Up Social & Display Retargeting

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Social media retargeting classes show marketers how social media networks such as Facebook or LinkedIn offer high quality demographic data that can be used help improve marketing initiatives across many social platforms. By integrating high quality social demographic data into their retargeting strategy, social media marketers can choose to send very specific messages to prospective customers, using tailored content to reach out to different audience segments. Furthermore, experienced online marketers understand that successful use of social demographic data provides insights that can be used for landing page improvements, which can result in a dramatic increase in conversions. Through both retargeting and marketing automation systems, social demographic data can be used to improve lead quality and drive results. This retargeting marketing class, Harnessing the Power of Social Media Advertising & Retargeting, instructed by Janet Driscoll Miller, helps businesses utilize social consumer data to improve retargeting, increase conversion rates, and attain a high social ROI.

About this Class


Minutes of education


Video Lessons


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Janet Driscoll Miller's picture

Janet Driscoll Miller

President & CEO

Social media marketing class instructor Janet Driscoll Miller teaches best practices for lead targeting, SEO, Google Authorship, as well as retargeting through the Online Marketing Institute (OMI). Janet is the president and CEO of search engine marketing firm Search Mojo. With more than twelve years of search more.

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10 day free trial