Improve Relationship Marketing Using Social Media

  with Brian Basilico

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Class Overview:

Strong relationships, both new and nurtured ones, are key to building a successful business. In a world of instant gratification and measurable communications, it is critical to learn the tools and methodologies that promote real interaction and engagement. In this class, you will learn how you can build meaningful relationships with customers through specific social media marketing tactics. By implementing the social networking techniques discussed in this class, you will be able to build stronger relationships with customers and ultimately grow your brand and business.

What You'll Learn:

  • Why social media advertising may not be working
  • How to create relationships that create business
  • Why a personal profile can be more important than a business page
  • Why face-to-face networking is important
  • How to make your business and personal brand stand out from the noise.