Class Overview:

This Pinterest marketing class shows brand leaders how to use Pinterest to maximize engagement, improve organic visibility, drive website traffic, and grow their business through strategic Pinterest marketing. Expert social media marketers know how to implement best practice Pinterest marketing strategies such as including shopper-friendly information or branding photos (pins) while making their website “pin-friendly”. B2B and B2C marketers use the pinboard photo sharing network to communicate with customers and showcase their products in a unique way to drive commerce. This class led by Gillian Muessig, Pinterest 101, covers topics such as how to set up your Pinterest business account and page, and provides best practice Pinterest techniques that teach you, how to use Pinterest Boards and how they can impact your business.

What You'll Learn:

  • If Pinterest is right for your business
  • How to create a board, find followers, and start pinning
  • How to optimize your pinterest profile for SEO
  • How to maximize engagement with your followers.