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Level 1: Introduction to Blogging

A blog is a magnet that attracts visitors to your website and helps you to build trust with your audience. By following a proven, tried-and-tested process, your blog will generate significant traffic to your website and drive more sales for your business.

The Blogging Certificate course is designed to teach you blogging best practices that will help you build a highly successful blog.

The course consists of 13 classes, covering a wide range of topics that are important if you want to achieve blogging success. At the end of the course, you will have the skills that you need to be an effective blogger who knows how to set goals and achieve them.

You will learn how to:

  • use relevant tools to research competitors’ content
  • perform keyword research
  • write the perfect blog post
  • optimize your content for Google
  • Tips for using video and images on your blog
  • get your blog content shared on social media channels
  • build relationships with influential bloggers
  • build your presence on social media to support your blogging strategy
  • convert your blog traffic
  • monitor and analyze your results.

Each class takes you through a step-by-step presentation on what you need to do and how it can be done. It will also include video tutorials, with demonstrations on how to use the tools that are mentioned in the class.

Curriculum

Part 2: Writing Blog Posts

Part 3: Optimize Your Blog Posts for Google

Part 4: Creating Imagery and Videos

Part 5: Getting Your Blog Content Shared on Social Media

Part 6: Building Relationships with Influential Bloggers

Part 7: Build Your Presence on Social Media

Part 8: Converting Your Traffic

Part 9: Monitoring and Improving Your Results

Part 10: How to Create and Promote Infographics

Part 11: The Best WordPress Plugins for Your Blog

Part 12: Your Website Health Checklist

Final exam

Introduction to Blogging

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Hours of education

12

Video Lessons

Format

  • After each lesson, there is a short quiz.
  • At the end of the entire course, there is a final exam.
  • Upon passing, a certificate of completion of awarded.

Instructor

Jeremy Epstein's picture

Jeremy Epstein

Jeremy Epstein, CEO of Never Stop Marketing, has 20 years of international marketing experience in helping to bring innovative technologies into the mainstream. Most recently, Jeremy was VP, Marketing at Sprinkl... more.

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