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Content Marketing for Social Media

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More than 90% of companies are using social media for marketing – it is a must-have business channel for your sales and marketing. But understanding how to leverage it for engagement and sales is still a challenge for most. In this workshop you’ll learn all of the best practices and opportunities to content market in order to reach your objectives & ensure ROI.

Objectives

  • Understand the types of social content that you can create to aid your content marketing.
  • Leverage social content for different objectives – crucial to your success in social media.
  • Create a visual voice for your company using Snapchat, Instagram, and Pinterest, YouTube, and other image and video-based platforms.
  • Learn how to include content curation as part of your social media strategy.
  • Make the right choices by investing in a social presence.
  • Leverage Paid Social to serve your goals.

About this Class

56:36

Minutes of education

9

Video Lessons

Instructor

Neal Schaffer's picture

Neal Schaffer

A Forbes Top 50 Social Media Power Influencer two years in a row, a Forbes Top 5 Social Sales Influencer, and creator of the leading social media for business blog Maximize Social Business, Neal Schaffer is a global social media speaker who has spoken on three continents and also teaches as part of the Rutgers more.

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