This course will cover the basics of content creation and curation and why it is important for marketers to do both. By the end of the course, you will be able to define content creation and content curation and identify the benefits of each.
John has been working as a digital marketing specialist in agencies for about 20 years and believes passionately that technology can change marketing for the better. He started in 1995 at a little digital agency called Modem Media as an MBA intern and never looked back. His career has allowed him to really see more.