Perfecting PPC: 3 Expert Tips to Get More for Your Money

Once you’re up and running with a paid search campaign, it’s up to you (or your team) to follow it closely and make improvements and adjustm

Adwords, Paid Search, PPC, SEM

April 14, 2015 byEmily Everett

4 Steps to Recovery for Raging B2B PPC-aholics

I always thought that I could stay in control of it. That things wouldn’t get out of hand. But who was I kidding? I was knee-deep in a $15-a

B2B marketing, google display network, linkedin, linkedin advertising, Paid Search, PPC

April 3, 2013 byTad Miller

Google Product Listings – Will Your Company Join?

Recently Google shifted its shopping search to a pay-for-play model by introducing Google Product Listings. Companies that sold products onl

Paid Search, PPC, search engine marketing

September 19, 2012 byNessa Felleson

The Future of Search: 10 Questions with Larry Kim of Wordstream

Over the past few years, I've had the pleasure of getting to know the team at Wordstream, a provider of search marketing tools. Not onl

Paid Search, PPC, search engine marketing, SEO, social media, Social Media Marketing

August 13, 2012 byMegan Leap

5 PPC Tips and Tricks to Lift ROI

If you're in the market to start building some PPC campaigns, consider the following tips. They're designed to give you more bang

Adwords, online marketing, Paid Search, PPC, search engine marketing

August 8, 2012 byAnne Bunkers