Social media: It’s not easy, but it is simple.

In under a decade, social media has become a mainstream channel for consumers. 72% of adult internet users in the U.S. are now active on at

Social Media Marketing, social media optimization

December 13, 2013 byMarissa Pick

12 Quick SEO Tips for Facebook’s New Graph Search

Earlier this month, Facebook revealed a new way to search. Facebook Graph Search is a product designed to allow users to leverage their netw

facebook, location-based marketing, Social Media Marketing, social media optimization, social media ROI

January 28, 2013 byLaura Coltrin

45 Ways to Improve Your Digital Strategy in 2013, Part One

The Online Marketing Institute's Annual List of Top Digital Strategists Share Their Best Advice for Driving ROI in the New Year. 2013 p

online marketing, online marketing ROI, Social Media Marketing, social media optimization

January 3, 2013 byMegan Leap

Best of Social Media: Week of July 11, 2012

Welcome back to our weekly roundup of the best social media posts of the past 7 days. This week, improve your Facebook cover image, amp up y

facebook, google+, SEO, social media, Social Media Marketing, social media optimization, twitter

July 12, 2012 byMegan Leap