4 Tips for Real-Time Social Media Monitoring

Companies and brands are adopting social networks at unprecedented rates. According to a recent survey NetBase ran with our partner J.D. Pow

social listening, social media, Social Media Marketing, social media monitoring

May 30, 2013 byLisa Joy Rosner

5 Brands Using Pinterest Right and How to Learn from Them

Ask any marketer and you hear the same thing: Pinterest matters. What’s less clear, however, is exactly how. While we’ve all heard that Pint

pinterest, social media, Social Media Marketing

May 15, 2013 byShanna Mallon

How to Create the Perfect Small Business Social Media Team

Social media can seem overwhelming. Let’s face it, if you are running a business, you are really busy running the business, right? Have you

small business, social media

May 13, 2013 byKatrina Padron

4 Ways to Improve Performance Marketing on Facebook

In the quickly advancing world of performance marketing, Facebook has now become an essential part of the overall marketing plan. In a recen

March 18, 2013 byAmity Dharia

Facebook Graph Search: First Impressions

I just got the notification that made my week: I got access to the Facebook Graph beta. I logged into Facebook and was greeted by the revamp

March 14, 2013 byLaura Coltrin

5 Expert Tips for Engaging Brand Advocates

In advance of tomorrow's virtual Crash Course on brand advocate marketing, I interviewed course instructor, Rob Fuggetta, and asked him

February 4, 2013 byMegan Leap

3 Ways to Improve Your Twitter Marketing

While newer social networks such as Pinterest and Google Plus may be growing in popularity, marketing on Twitter is still an effective way f

Social Media Marketing, twitter

January 30, 2013 byMegan Leap

3 Things to Consider Before Using Facebook’s Promoted Posts

Facebook has made it really easy to promote a post. As soon as you post something you will see a little button that says “promote” and it co

social media, Social Media Marketing

November 12, 2012 byNessa Felleson

SoLoMo – What is It?

We’ve been hearing SoLoMo for a while now so I wanted to take some time to clarify. It means Social.Local.Mobile. We all know optimizing soc

digital marketing, integrated marketing, mobile, mobile marketing, online marketing, search engine marketing, SEO, social media, Social Media Marketing

July 23, 2012 byNessa Felleson