Blog - Page 35 of 68 - Online Marketing Institute

Businesses use social media for a variety of purposes, but the end-goal is generally pretty clear: it’s marketing. For the most part, you kn

Facebook Marketing, how to engage your Facebook fans

Emily Everett's picture August 7, 2014 byEmily Everett

Author, entrepreneur, and marketer Seth Godin once stated, “We're not going to outgrow our need for information.” In fact, with data-dr

consumer data 101, social login

August 5, 2014 byEmma Tzeng

When it comes to social media marketing, it’s important to consider which networks will work best for your business. Depending on your targe

how to pinterest, pinterest 101, pinterest for business, pinterest strategy

August 4, 2014 byMegan Ritter

Like it or not, content marketing is here to stay. That is, as long as online marketing is dictated by search engines. The past few years ha

content marketing class, content marketing plan, content marketing strategy, content marketing tips, how to build a content marketing plan

August 1, 2014 bySophia Driver

And the 3 ways to fix the problem on both Fronts of Digital ROI & the Talent to Execute. In light of the recent quote in ClickZ’s pr

Digital Talent, digital talent gap

July 30, 2014 byAaron Kahlow

Coupons have always been a popular way of stretching a budget, and almost 80 percent of consumers use coupons with some regularity. Coupons

digital coupons, how to set up a digital coupon campaign

July 29, 2014 byEmma Bostwick

Even though the majority of businesses today are on Facebook, many small businesses don’t use the site very effectively. Perhaps they think

5 tips for marketing on facebook, Facebook for small business, Facebook Marketing, facebook marketing tips

July 28, 2014 bySarah Brooks

Why some tweets catch on and why some businesses are killing it using Twitter. One of the big challenges I find consistently in my daily per

how to use Twitter for Business, twitter 101, twitter strategy

July 25, 2014 byAaron Kahlow

Last week, we shared with you the results of the Online Marketing Institute, Forrester Research, and Business Marketing Association Content

how to optimize social media content, social media content optimization

July 24, 2014 byJenny Hunt

Demystifying Facebook reach and the EdgeRank process. Many fellow entrepreneurs, small local business owners, and marketers get a little bef

b2b marketing on facebook, facebook content, how to get your content seen on Facebook, how to use facebook for business

July 23, 2014 byAaron Kahlow

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