5 Ways to Improve Your New LinkedIn Company Page
LinkedIn is the latest social media site to adopt a highly visual layout which started with Facebook’s timeline. While many companies don’t
social media, Social Media Marketing
5 Ways to Improve Your New LinkedIn Company Page
LinkedIn is the latest social media site to adopt a highly visual layout which started with Facebook’s timeline. While many companies don’t
social media, Social Media Marketing
6 Expert Tips for Measuring Social Media ROI
Think calculating social media ROI is impossible? Think again. This Wednesday, October 3 at 2pm ET, the awesome Nichole Kelly, author of &qu
Google Analytics, social media, social media analytics, Social Media Marketing, social media ROI
Twitter Advertising: How to Get Started (and Other News)
Earlier this month Twitter announced great new targeting options for paid Twitter ads. Twitter does require a 3 month and $15,000 budget co
social media, Social Media Marketing
Recent LinkedIn Changes – Follow Facebook
As I’m sure we all noticed, well maybe not, in early July LinkedIn launched a new home page design with a simpler and easier to navigate hom
linkedin, social media
[Video] Todd Wilms on SAP’s Global Social Media Strategy
Recently, OMI Founder Aaron Kahlow sat down with Todd Wilms, Senior Director of Social Media at SAP, to get a behind the scenes look at SAP’
How to Use Images in Social Media to Drive Engagement
Photos going viral Pictures are a hot topic in 2012. From Instagram to Memes, they resonate with users and quickly engage them while being e
social media
By now you have probably seen some promoted tweets or promoted trends on your Twitter feed. Advertising on Twitter is unique in that it can
social media, twitter
2012 Online Marketing Trends Revisited
We're more than halfway through 2012—it’s time to review what online trends have taken off, what’s fizzled out, and where we are going
digital marketing, online marketing, search engine marketing, SEO, social media, Social Media Marketing
Social Media Strategies for B2B Marketers
B2B companies face unique challenges when utilizing social media to engage with their customers. One of the biggest challenges is simply fig
B2B marketing, content marketing, content strategy, online marketing, social media, Social Media Marketing
The Marriage of Social Media & Email
One of the more recent and consistent questions I seem to get from clients is “how do I increase awareness of my email program?” followed al
email marketing, online marketing, social media, Social Media Marketing